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πDay 7: KPIs for Analyzing and Scaling E-commerce Business!
Key Performance Indicators (KPIs) for e-commerce are essential for measuring the success and health of your online business. Here are the top e-commerce KPIs categorized by their focus area: 1. Sales and Revenue KPIs Revenue: The total income generated from sales during a specific period. Average Order Value (AOV):Formula: Revenue / Number of OrdersInsight: Measures how much customers spend per transaction. Gross Profit Margin:Formula: (Revenue - Cost of Goods Sold) / Revenue Γ 100Insight:...
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